Press Release Distribution , Report reveals key influences behind consumer tech purchases: user-generated reviews nearly as important as friends and family, Report reveals key influences behind consumer tech purchases: user-generated reviews nearly as important as friends and family
Sunday, July 29, 2012
Report reveals key influences behind consumer tech purchases: user-generated reviews nearly as important as friends and family
81% identify price as most influential factor in tech buying decisionsNearly half (45%) buy gadgets to make life easier, versus 4% to be tech trendsettersConsumer reviews compete with friends and family for greatest influence26th July 2012, London – A new online study, published today by UK tech PR agency EML Wildfire, reveals a complex ecosystem of buying power and influence around consumer tech products in today’s multi-channel world. The research-based report: ‘Why Buy.
Press Release Distribution , Report reveals key influences behind consumer tech purchases: user-generated reviews nearly as important as friends and family, Report reveals key influences behind consumer tech purchases: user-generated reviews nearly as important as friends and family
Press Release Distribution , Report reveals key influences behind consumer tech purchases: user-generated reviews nearly as important as friends and family, Report reveals key influences behind consumer tech purchases: user-generated reviews nearly as important as friends and family
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