Reggae super-duper-star and Rock and Roll Hall of Famer Jimmy Cliff has been using music to send positive vibes out into the universe for decades now, so its no surprise that his message on behalf of Volkswagen is one of redemption. Dubbed Sunny Side, this web-spot is VW's warmup of sorts for what promises to be another blockbuster year in the world of Super Bowl commercials. Without giving away the game, the euphonious commercial sees Cliff opening his arms and his heart to some YouTube 'celebrities' that might see courser treatment from the likes of Tosh.0, for instance.
Autoblog , VW Super Bowl teaser with Jimmy Cliff is like a less-mean Tosh.0 Web Redemption, VW Super Bowl teaser with Jimmy Cliff is like a less-mean Tosh.0 Web Redemption
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